08 · Journal

Notes from the studio.

Three short pieces on how we work. Method, not marketing. Each is true of the London practice. Each is how we will work in Dubai.

Line study of Palm Study 01, a concept drawn in line before any finish is chosen
Palm Study 01 · line studyVisualisation · a concept by NU Projects, not a photograph of a finished home

01 · Price

The price comes before the drawings are frozen.

A price given before the drawings exist is a guess. Two-stage estimating gives you a number you can hold.

Nick JeffriesSeptember 20263 minute read

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Visualisation of Palm Study 01 from the arrival front, a concept by NU Projects
Palm Study 01 · concept, arrival frontVisualisation · a concept by NU Projects, not a photograph of a finished home

02 · Concepts

What a concept study is, and what it is not.

A visualisation decides proportion, shade, structure and material. It does not decide the home. Why we show studies, not photographs.

Nick JeffriesSeptember 20263 minute read

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Your brief

The next study could be your plot.

Send the address or the plan. We will tell you, honestly, what it could become.